POST SALONE…
1.05.10
The latest Salone Internazionale del Mobile marked a tentative step forward after the global financial crisis. Signs of getting back on track really are there: as can be seen from the consistent interest in product quality and Design.
Although initially there was some trepidation, the figures speak for themselves: a marked increase in the Saloni shows, which registered record attendance from market operators (above all international), the public and journalists alike. Milan was back to being the furniture capital, and our presence was definitely in keeping with the positive attitude that pervaded the entire fair.
The Area Declic stand was visible from a distance, standing out with its architectural decorations and rejuvenating orange hues: the perfect setting for what it was, a true and proper crossroads of people. The reasons? There were at least three:
1. The stand was actually sitting at a crossroads on the main thoroughfare in Stand 6;
2. IN/OUT, FORMULA40 4G POLY-TECH, FORMULA40 SLED POLY-PLUS, KNIT KNOT drew a lot of attention and went down very well with curious onlookers;
3. The design competition ONLY FOR WOMEN drew in a big public.
The company is growing and at the same time, so is the interest displayed by a growing number of new contacts, journalists, visitors and passers by who wanted to get a look at our latest products.
We are already getting ready for the next edition, which will be celebrating the 50th anniversary of the event.
